I am trying to establish if Google will punish or reward a page that is toggling between archived and live every few months.
For example:A page is created using WordPress for an event that is taking place in January, and then after the event has taken place, the page is archived. In March, you decided to re-run the event, so re-instate the page, keeping all content the same but changing the date to September.
How will this impact SEO?
I am trying to deepen my understanding of SEO as I currently use WordPress/YoastSEO at work.